This initial Post is an extract, taken from my e-book, entitled “Creating Profitable Websites”.
The full e-book (book 4 in the Level 1 series) will be available soon and you will also find a free e-book entitled “Affiliate Marketing Jump Start”, again available shortly for free download, ahead of the Level 1 and Level 2 e-books, which you can download on a subscription basis.
I would recommend readers to go to the site for more information on checking out the complete series and to kindly leave a review or comment on the comments page.
How to Build an Affiliate Marketing Network without Trying
One of the most important things to learn about marketing anything online is how to do it
with minimum effort. Whilst most people who come to a moneymaking website are interested in what is available, when you are attempting to recruit people for a network, the tactics are different.
When you are trying to promote a business idea rather than products or services you need to know something about your prospects, so you can appeal to their sense of needs and desires.
You want each one to think they are the only one you are interested in recruiting. Yes, they will know that is not true, but you want each person to feel special in that way.
Many people are automatically turned off by the prospect of network marketing, so you need to be tactful about the way you present the information you have.
Don’t tell anyone they can be financially secure in a month, six months or even a year because what works for one person will not work for another.
You also do not want to tell your prospects they won’t have to do any work because if they know anything about Internet Marketing in general, or network marketing in particular, they will know you are just trying to convince them to join your network. They are smart enough to know – or at least have a good idea of – what they will need to know to be successful.
Some Marketers use a tactic that involves not revealing until the last minute the nature of the “business opportunity”. The problem with this method is that it has been used for so long that most people will see right through it.
The last thing you want to be is dishonest, but at the same time you need to find a way to show a potential client what you can offer him or her without coming right out and saying it.
Fortunately, the online community makes it much easier because you don’t have someone standing in your face and asking.
If you’re using email, one of the best tactics I’ve seen is, “I have a business opportunity I’d like to show you. Can I have your permission to send you some information?”
This way you are not deliberately withholding information, but at the same time you are letting the prospect know you would like to show him or her a business idea or opportunity. You will have more success if you don’t come right out and say it’s a network marketing opportunity because many people are still sceptical about the legitimacy of networks.
When you are building your website one of the things you will need to know is Meta Tag descriptions. You can choose a free Meta tag generator which you place in the upper left-hand corner of your website, so the search engines are able to categorize your website.
Unlike SEO, Meta tag keywords may not necessarily appear on your website, but they allow web surfers to find your website based on those keywords. For instance, if you have an accounting website you might include the words “straight line depreciation,” but it may not appear anywhere on your website.
In addition to Meta tag keywords and descriptions, it is essential to ascertain that your website is optimized for the search engines.
What this does is ensure that your website has high ranking and when a web searcher is looking for products or services that you offer, your website appears on the first page.
The reason for this is because most people searching for information will rarely proceed beyond the first page of search results; thus, the earlier your website shows in a search the better the chances are they will visit your website.
Search engine optimization (SEO) involves a specific set of different keywords and keyword combinations that are visible on your website by way of articles or descriptions. An SEO expert will review your website and help you assess which of these keywords will help your website receive the ranking it needs for your moneymaking website to be profitable.
They will also help you follow the numbers until you are confident your website is among the first to appear during searches under those keywords. Sometimes the combinations may not make sense to many of us, but SEO experts know what works.
Both very important components will help make your website more visible and of course, higher visibility means an increase in traffic. They will not make your website profitable as such, but what they will do is provide the resources it needs for you to reach more of your target audience.
Statistically, the more people you reach the more sales you will generate; thus, you need to ensure that you make use of both Meta tags and descriptions and Search Engine Optimization. The combination of these proven methods will help your website’s visibility so more people will visit your website.
I sincerely hope you found this post to be of interest and that you will take the time to visit us and view the other products we have to offer.